Wedding dress shopping doesn’t stop when you find “the one” – David’s is the one-stop-shop for the 8 must-have looks for the 8 key bridal events
CONSHOHOCKEN, Pa., July 18, 2024 (Newswire.com)
- David’s Bridal, Inc. (“David’s”), the nation’s leading bridal and special occasion authority, is thrilled to today unveil its collection of little white dresses, called The 8 Dress Edit, with an expanded and specially curated assortment of every pre- and post-party look a bride needs. While finding “the one” is a monumental milestone, David’s knows celebrations extend far beyond the aisle and is here to help her shine with showstopping ensembles for every one of her bridal events.
As the premier wedding authority, David's has identified the top bridal events surrounding the big day and the eight must-have fresh and extraordinary looks. The 8 Dress Edit is the ultimate guide for brides when shopping for her:
Engagement Party - introducing the couple to their world
Bridal Shower - gifts, games, and fun with her family and friends
Bachelorette Party - celebration time with her Bride Tribe!
Rehearsal Dinner - ensuring they all get it right
Wedding Reception - party time!
After Party - grub down and rest those dancing feet!
Farewell Brunch - sending them off with love
Honeymoon - happily ever after begins!
The 8 Dress Edit is all about combining trending styles with fabulous fit and affordable luxury so brides can easily find the perfect dress for all the celebrations on her wedding calendar. With mini to maxi lengths, lace and satin fabrics, and strapless to long-sleeve designs, there’s an option for everyone. Brides have plenty on their to-do list to prepare for the big day, so she can feel rest assured knowing David’s is the one-stop-shop for all the little white dresses she'll cherish just as much as the dress she’ll wear when she says, “I do.”
To make The 8 Dress Edit launch even more special, David’s is building on their super successful and wildly popular Diamond Bride Benefits. Diamond Brides already receive 10% off must-haves, including regular-price veils, regular-price accessories, regular-price shoes, bridal alterations and more, including savings for the entire bridal party, including moms and bridesmaids, but David’s is adding another benefit: 10% off every dress in The 8 Dress Edit. With almost three million members, David’s Diamond Loyalty program is the industry’s only loyalty program offering shoppers the best perks and deals, allowing her to save every time she shops.
“We know brides today are putting just as much thought into styling and showing off a new little white dress at every bridal event as they are with the dress they choose for their big day. After all, what’s more exciting than creating eight fun and totally unique looks?!” said Nancy Viall, President, Merchandising and Supply Chain at David’s Bridal. “The 8 Dress Edit collection was specially curated to make brides feel radiant, confident and stress-free throughout their entire wedding journey, which we know can sometimes be a long one. We’re here every step of the way so they can get every dress they need at David’s and earn stellar rewards in the process.”
Wedding dress shopping doesn’t stop when you find “the one” – David’s is the one-stop-shop for the 8 must-have looks for the 8 key bridal events
CONSHOHOCKEN, Pa., July 18, 2024 (Newswire.com)
-
David’s Bridal, Inc. (“David’s”), the nation’s leading bridal and special occasion authority, is thrilled to today unveil its collection of little white dresses, called The 8 Dress Edit, with an expanded and specially curated assortment of every pre- and post-party look a bride needs. While finding “the one” is a monumental milestone, David’s knows celebrations extend far beyond the aisle and is here to help her shine with showstopping ensembles for every one of her bridal events.
As the premier wedding authority, David's has identified the top bridal events surrounding the big day and the eight must-have fresh and extraordinary looks. The 8 Dress Edit is the ultimate guide for brides when shopping for her:
Engagement Party - introducing the couple to their world
Bridal Shower - gifts, games, and fun with her family and friends
Bachelorette Party - celebration time with her Bride Tribe!
Rehearsal Dinner - ensuring they all get it right
Wedding Reception - party time!
After Party - grub down and rest those dancing feet!
Farewell Brunch - sending them off with love
Honeymoon - happily ever after begins!
The 8 Dress Edit is all about combining trending styles with fabulous fit and affordable luxury so brides can easily find the perfect dress for all the celebrations on her wedding calendar. With mini to maxi lengths, lace and satin fabrics, and strapless to long-sleeve designs, there’s an option for everyone. Brides have plenty on their to-do list to prepare for the big day, so she can feel rest assured knowing David’s is the one-stop-shop for all the little white dresses she'll cherish just as much as the dress she’ll wear when she says, “I do.”
To make The 8 Dress Edit launch even more special, David’s is building on their super successful and wildly popular Diamond Bride Benefits. Diamond Brides already receive 10% off must-haves, including regular-price veils, regular-price accessories, regular-price shoes, bridal alterations and more, including savings for the entire bridal party, including moms and bridesmaids, but David’s is adding another benefit: 10% off every dress in The 8 Dress Edit. With almost three million members, David’s Diamond Loyalty program is the industry’s only loyalty program offering shoppers the best perks and deals, allowing her to save every time she shops.
“We know brides today are putting just as much thought into styling and showing off a new little white dress at every bridal event as they are with the dress they choose for their big day. After all, what’s more exciting than creating eight fun and totally unique looks?!” said Nancy Viall, President, Merchandising and Supply Chain at David’s Bridal. “The 8 Dress Edit collection was specially curated to make brides feel radiant, confident and stress-free throughout their entire wedding journey, which we know can sometimes be a long one. We’re here every step of the way so they can get every dress they need at David’s and earn stellar rewards in the process.”
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